Different Forms of Fragrance

Different Forms of Fragrance

Perfume, eau de parfum, eau de toilette, eau de cologne or body splash. There are lots of Forms of fragrance, but can you tell what exactly the difference between them? And why is perfume so expensive, while products like body splash and eau de cologne are so affordable? The big difference in them is how much fragrance or perfume concentration each contains. The higher the percentage of fragrance concentration, the longer the scent last on our skin. The price is also based on the percentage of fragrance concentration. The higher the concentration, the price is also expensive.

Fragrance concentration of perfumes

The most expensive and the most potent of all these products is what we called Perfume. It contains anywhere from 20% to 40% fragrance concentration and may be also called as "Extract" or "Extrait Perfume". Perfume fragrance with high concentration will last longer with only a few or less application than the other products.
The second most potent is Eau de parfum. It is very common and well-liked. Eau de parfum scents also last a long time and yet not that expensive than perfume. Eau de parfum contains 14%-19% fragrance concentration.
EDT or Eau de toilette is less potent than Eau de parfum with a 8% to 12% fragrance concentration. Eau de toilette is therefore light and does not last longer compare to Perfume and Eau de parfum fragrances. EDT last longer than Eau de cologne and body splash. It is also more affordable than Perfume and Eau de parfum.
Eau de cologne has a 5%-8% fragrance concentration and body splash contains 1%-4% fragrance concentration. These fragrances are not that potent and it will not last very long, and may have to be applied several times a day. It is also the most affordable of the various fragrances.

Alcohol content in perfumes

Fragrances also contains alcohol, alcohol makes the fragrance of a perfume give off a more pungent odor than it actually is. so that those around you can actually smell it. The higher the fragrance concentration, the less alcohol content.

History of FM Group Fragrance

FM Group Fragrance Founder

FM Group fragrance was established in 2004 by Artur Trawinski and his wife in Poland. In 2007 with such great success in Poland they decided to take it worldwide and in 2010 FM Group World expanded in 55 countries. In FM Group Fragrance Philippines was started in 2008 by Mr. Piotr Barszcz, General Manager. In 2010 after receiving all the authorization from the government they launch the 50 Eau de parfum best seller from around the world.

FM Group Fragrance Major Partners

FM Group World, family owned is comprised of two major partners. One is Perfand founded in 1995 by Aurthur Trawinski’s father, Andrzej Trawinski. Perfand, a Polish company has been manufacturing perfumes, perfumed waters in many scents for men and women ever since. In June 2008, a new state of the art factory was opened in Psary near Wroclaw, Poland. The other partner is none other than one of the most renowned international companies creating some of the highest selling fragrance compositions in the world, Drom. Founded in 1911 by Dr. Bruno Stropa, the company currently has 43 branches worldwide including France, italy, Austria, Switzerland, Russia, USA, Brazil, China and Australia. Some of their well known clients are L’Oreal, Escada, Beiersdorf and of course, Perfand which produces for FM Group World.

FM Group Fragrance Vision

FM Group World vision is to be come the fragrance company of choice that offers the best marketing plan/earning opportunities and to become a world leader in the production and distribution of perfumes by continuously producing top quality products at affordable prices.